Our
Team

Over 20 years of experience in developing solutions that work

“When I started (as an intern) at Equasia, I felt immediately welcomed throughout the firm. It is a very valuable experience to work in a multi-national consulting firm, particularly away from my home country of Brazil.

Vanessa A, Senior Consultant BNLS

Hugo Muller

Director            

Zach Lichtblau

Director        

Choy Yiu Chan

Director             

Paul van Brenkelen

Advisor and Co-Founder Eqologic

Hugo Muller

Director               

Zach Lichtblau

Director              

Choy Yiu Chan

Director              

Amanda Chen

Accountant             

Krystle Morris

Compliance Officer          

Sherilyn Jia

Company Secretary            

Sherilyn Jia

Company Secretary

Paul van Brenkelen

Advisor and Co-Founder Eqologic

Amanda Chen

Accountant          

Krystle Morris

Compliance Officer      

Sherilyn Jia

Company Secretary      

Jesse Liu

Legal and Compliance Counsel

Hugo Muller

Director

Law  |  Corporate Advisory
hm@equasia-group.com

Experience

Before founding Equasia, Hugo was a lawyer at two leading law firms, a manager for a retail chain, a co-founder of a management consulting firm, and the founder of a corporate advisory boutique.

Since coming to Shanghai in 2000, Hugo founded Equasia with the original aim of helping clients to enter the China market. In addition to his work supporting clients across Asia, Hugo is an active investor and stock picker.

Hugo holds an LLB and LLM from Leiden University.

Zach Lichtblau

Director

Law  |  Corporate Advisory
zl@equasia-group.com

Experience

Zach spent two years in Taiwan studying Mandarin Chinese and has gained some valuable experience as a business consultant there. Following the completion of his master’s degree, Zach came to Shanghai in 2005. He is a partner at Bonnard Lawson (Shanghai) and an Equasia co-founder.
Zach holds an MSc in International Management from SOAS, and a BA equivalence in East Asian studies as well as an LLB from Tel Aviv University.

Choy Yiu Chan

Director

Law  |  Corporate Advisory
cc@equasia-group.com

Experience

After working for a leading law firm in Rotterdam, where she qualified as a solicitor and an advocate, Choy joined Equasia in Shanghai in 2007. In 2010, she joined Bonnard Lawson as a partner. In 2018, Choy moved to Equasia’s Hong Kong office, where she is a director. Choy also has her own podcast “Choy’s Podcast – Life and Business in Asia” and the episodes can be found on choysworld.com.

Choy holds an LLB and an LLM from Rotterdam University.

Paul van Brenkelen

advisor and co-founder Eqologic

Experience

Paul specializes in ESG & corporate governance, sustainability projects, testing, inspection and certification (TIC) projects and start-up management.

Paul’s career has revolved around innovation and product development, working at leading third-party service providers for supply chain solutions. His emphasis is on consumer goods, agri-food and industrial applications. He is a builder of global solutions that reduce impact on people and the environment. Paul has acted as a project partner to businesses, industry groups and government departments in over 50 countries.

As a recognized expert and leader in his field, Paul is a co-founder of EQOLOGIC, taking up the role of senior advisor.

Paul holds a BASc in Agricultural Science from the Aeres University of Applied Sciences and an MSc in Agronomy from Wageningen Agricultural University, both in the Netherlands. He also holds post graduate diplomas on the role of non-executive directors. Paul is currently pursuing a Doctorate in Business Administration (DBA) at the Swiss Business School with a thesis on corporate governance.

Amanda Chen

Accountant

Accounting and Reporting | Central Services
ac@equasia-group.com

Experience

Amanda joined Equasia in 2008.

Amanda is responsible for accounting, financial reporting, banking issues and tax declarations. She also manages the invoicing of multiple entities by the admin team.

Amanda holds a BA in Business Administration from the Shanghai Maritime University.  

Krystle Morris

Compliance officer

Compliance Officer
km@equasia-group.com

Experience

Krystle joined Equasia in 2017 and is our head of compliance. Her prior experience includes working as a client relationship manager at a financial advisory firm in Shanghai and as a credit analyst for a leasing company in Bogota, Colombia.

Krystle holds a BA in Finance and International Affairs from the Universidad Externado in Bogota, where she did her thesis in money laundering. She also studied Chinese at the Fudan University in Shanghai and has a ICA certificate in Managing Sanctions Risk.

Sherilyn Jia

Company Secretary

Company Secretary
cs@equasia-group.com

Experience

Sherilyn joined Equasia in 2022 and is our Company Secretary. She has 6 years experience working in corporate administration. Sherilyn owned and operated a coding training centre in China before moving back to Hong Kong and joining Equasia. She is a student member of the Hong Kong Chartered Governance Institute and is also studying for the STEP qualification.
Sherilyn holds an MSc in Business Information Systems and a BA in Marketing, both from the City University of Hong Kong.

Jesse Liu

Legal and Compliance Counsel

Legal and Compliance Counsel
jl@equasia-group.com

Experience

Jesse joined Equasia Hong Kong in 2021. He focuses on the legal, regulatory and compliance issues faced by clients investing in China.

Jesse is from Shanghai and holds an LLB and a BBA from China University of Political Science and Law, as well as an LLM from the University of Hong Kong. He passed the National Judicial Exam of the PRC in 2019. He also passed the securities industry qualification exam as well as the fund qualification exam of the PRC in 2019.